Idea generation process for increment&disruptive innovation

In this course we will explain the funnel idea generation process

Whenever we are faced with a problem to solve (in personal life or in professional life) we often hover quickly from problem to solution, in the urge to make progress and solve the problem. Very often we don’t step back and thinking:

– did I understand really the problem that I am trying to solve?

– did I consider all the possible/thinkable solutions to address it?

– have I selected the right ideas based on objective criteria instead of my/team feeling?

– why is my idea generation always ending up with traditional ideas? what about disruptive innovative ideas?

These are pitfalls of “wanting-to-start and making progress”

Resulting in addressing the wrong problem, or implementing a solution that it’s not quite right.

Funnel idea generation process is there to cover these pitfall. It’s a process for systematically generate ideas

4 steps:

1) Problem statement clarification

2) Idea generation and idea selection

3) Plan development

Including a dedicated section on how to bring innovative ideas from non-financially sustainable to financially sustainable

4) Implementation phase

The course is structured in this way:

– Introduction to the course

– The key benefits of funnel idea generation process

– Explanation of the process

To make the course more practical, an example project is used throughout the course: project-swing

This is a simple example that will help the attendees following the process and understanding how to practically implement it.

Ensure to download the power point in the first section before attending the course. This is because the power point will be used throughout the course as guidance.